Yes, we were supposed to get the upcoming sequel to GI Joe: Rise of the Cobra in about a month, on June 29th, but Paramount Pictures has other plans for the film. It was announced that GI Joe: Retaliation has been pulled and rescheduled for a release date 9 months from now on March 29, 2013.
Why the move? To add 3D.
A studio executive at Paramount stated that they have pulled the movie to add 3D because they have seen the effect it has on the box office numbers and hope the addition will increase their foreign box office success. Although the 3D allure is seeming to have died down a bit here in the US (thank God) it is still quite popular and thriving overseas.
http://www.deadline.com/2012/05/g-i-joe-retaliation-moving-to-march-2012-to-add-3d-for-bigger-foreign-box-office/
Personally, I think this is a dumb move. There are quite a few major movies coming out that are not in 3D. One of them being Snow White and the Huntsman. Not to mention the major success of The Hunger Games and that wasn't in 3D. I think they are basing this on the success of The Avengers and nothing more. After making a big deal about a Super Bowl ad and releasing trailers paired with Battleship and The Avengers I wonder if this will bite them in the ass. It's not like a bunch of people have been dying to see GI Joe: Retaliation anyway... were they?
Movie news, movie reviews, and basically whatever else I want to talk about. Come on in and join the party.
The past seven days
-
Fast & Furious 7 has had yet another schedule change along with a couple other movies that already had dates set. It will now open a we...
-
It was previously rumored that Tatum was being considered for the role of Gambit in the X-Men franchise, but we now have confirmation that T...
-
Did you know that 29 of the film releases slated for 2013 are either a sequel or a prequel to a previous film? Believe it because it's c...
-
The writers of the later half of the Saw franchise have been hired to pen yet another adaptation of John Carpenter's Halloween . Patric...
No comments:
Post a Comment