Producer Jason Blum announced that Blumhouse Productions and Universal is presenting The Purge: Breakout; a touring promo serving an interactive way to introduce fans to the world of The Purge. The setup will apparently "capture" guests prior to the event start and the guests will have to solve a series of puzzles to escape. Blum elaborated, "This experience allows fans across the county the chance to immerse themselves in the intricate world that the series' writer-director, James DeMonaco, has so painstakingly crafted. We hope that they enjoy being scared out of their minds."
The official synopsis of the event is posted on the website and is as follows:
If you're interested I hope you live in one of these cities:
Atlanta, GA (5/29 - 6/1)
Miami, FL (6/5 - 6/8)
New York City, NY (6/13 - 6/15)
Philadelphia, PA (6/19 - 6/22)
Chicago, IL (6/27 - 6/29)
Dallas, TX (7/3 - 7/8)
Los Angeles, CA (7/11 - 7/20)
I would assume this is why the release date for The Purge: Anarchy was delayed. This was probably in the works and instead of doing another Halloween Horror Nights thing at Universal Studios, why not take it out on the road?