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Friday, July 18, 2014

The Hunger Games: Mockingjay - Part 1 trailer to premiere at SDCC

We finally have confirmation that the first full trailer for The Hunger Games: Mockingjay - Part 1 will premiere at San Diego Comic-Con next weekend. The trailer will air on the Galaxy Tab S as part of the Samsung Galaxy Experience on Friday, July 25th at 12pm. The trailer will be introduced by the cast despite there being no Hunger Games panel this year. The main reason the trailer is premiering this way and not in Hall H is because there is no panel.

Now... actually seeing this trailer right away is going to be a bit tricky if you're not at Comic-Con or don't own a Samsung device. If you are not at SDCC, you can see a short preview of the trailer at participating Best Buy locations. They will also be handing out a limited supply of complimentary tickets for Mockingjay - Part 1 if you watch the preview.
Another way to participate is to download the Hunger Games Movie Pack app. The app will be a free download on capable Samsung devices beginning July 28th and will give Galaxy owners access to exclusive Hunger Games content.

In other words, if you're not at SDCC or don't own a Samsung device you're pretty much screwed on seeing the trailer right away. There isn't any information on when the trailer will be available for everyone to watch, but I am pretty sure something will leak online before the weekend is up. Stuff from SDCC always finds its way out before it should. I also agree with the guys over at Collider in saying that this marketing campaign seems to be more of a Samsung advertisement than one for The Hunger Games. It's a bit of an odd choice.

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